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Manager Digital Marketing

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Date: Jun 23, 2022

Location(s): Houston, TX, US, 77002

Company: NextEra Energy

Requisition ID:  61854 


Gexa Energy/NextEra Energy Services is one of the fastest-growing retail energy providers, delivering innovative energy solutions with affordable electricity plans, including 100 percent renewable energy plans to more than 1.1 million residential and business customers throughout North America.


Position Specific Description

Join Power Wizard, a startup funded by NextEra Energy, a Fortune 200 and North America’s largest renewable energy company. We specialize in comparing electricity plans and find the best Texas electricity rates for our customers. We ensure our customers never overpay for electricity ever again.


The ideal candidate:

  • Defines & develops e-commerce strategy with a focus on UI/UX, conversion, analytics and profitability; Analyzes and assesses channel and full funnel performance data
  • Develops platform growth and transformation plans for core commodity and home energy optimization product lines
  • Drives and translates technical concepts and synthesizes complexity to drive business value and functions as critical liaison between Marketing, Product Development and IT
  • Advocates for the end user experience through data and research driven methods
  • Ensures alignment between Product, Business and Platform priorities in context of overall strategy and goals
  • Collaborates with IT, Marketing, Business Unit and Product Development leaders to deliver best in class digital solutions
  • Develops and/or upgrades websites and apps to best in class UI/UX with a focus on building out a new suite of technology enabled energy centric solutions for the home
  • Advocates for continual enhancements of Digital Ecosystem
  • Partners with IT to identify and prioritize capability building initiatives including site analytics, A/B & Multivariate testing capabilities, scorecards, and UI/UX
  • Senior lead on retail and digital commerce incidents. Communicates details such as impact, status, and resolution with technology and business leaders; identifies and addresses root cause of issues
  • Hires, coaches and develops Digital Team talent
  • Manages group financials and budget, including operating expenses, capital budget, forecasting, and strategic planning for the group; assists with business case development and planning exercises


Job Overview

This job is responsible for overseeing all external and internal marketing communications assuring alignment with corporate and business strategy. Leaders in this role manage the staff responsible for the development and implementation of the company's marketing communication programs, campaigns, initiatives, and activities.

Job Duties & Responsibilities

•   Develops marketing and advertising campaigns and programs from strategic concept to completion
•   Oversees the design and development of all external and internal marketing communication related initiatives in the business plan
•   Ensures marketing objectives and measures are aligned with our overall business objectives
•   Designs and implements marketing communication strategies
•   Performs other job-related duties as assigned

Required Qualifications

•  Bachelor's Degree
•  Experience:8+ years

Preferred Qualifications

•  None


Employee Group:  Exempt
Employee Type:  Full Time
Job Category:  Marketing/Communications
Organization:  Gexa Energy LP 
Relocation Provided:  Yes, if applicable


Where permitted by applicable law, NextEra Energy requires all employees and new hires to be fully vaccinated for COVID-19 or be willing to receive the COVID-19 vaccination on or before the first day of employment.


NextEra Energy is an Equal Opportunity Employer. Qualified applicants are considered for employment without regard to race, color, age, national origin, religion, marital status, sex, sexual orientation, gender identity, gender expression, genetics, disability, protected veteran status or any other basis prohibited by law. We are committed to a diverse and inclusive workplace.


NextEra Energy provides reasonable accommodation in its application and selection process for qualified individuals, including accommodations related to compliance with conditional job offer requirements, consistent with federal, state, and local laws. Supporting medical or religious documentation will be required where applicable and permitted by applicable law. To request a reasonable accommodation, please send an e-mail to, providing your name, telephone number and the best time for us to reach you. Alternatively, you may call 1-844-694-4748. Please do not use this line to inquire about your application status.


NextEra Energy will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.


NextEra Energy does not accept any unsolicited resumes or referrals from any third-party recruiting firms or agencies. Please see our policy for more information.



Nearest Major Market: Houston